
The Pink
Bus of
The North
Experience the pioneer of the "Sleeper Class" in the Philippines. Luxury, safety, and heritage woven into every journey since 1970.
Our Vision
To employ a God Honoring preferred and trusted long term commitment with our valued customers bound in the entire and attractive Northern Luzon of Philippines.
Our Mission
GV Florida Transport, Inc. is humbly committed in providing the utmost quality and safe standard transport and service to our passengers and as such, a highly trustworthy, dedicated and qualified employees that will ensure total customers satisfaction.
The Fleet

Sleeper Class
35 Bunk beds, 4 T.V., restroom for Manila-Tuguegarao travels. (non-stop travel)
- • 35 Bunk beds
- • 4 T.V.
- • Restroom
- • Non-stop travel

Super Deluxe Class
2x1 spacious seats, 29 seater, 2 LCD, restroom. (non-stop travel)
- • 2x1 Spacious seats
- • 29 seater
- • 2 LCD screens
- • Restroom
- • Non-stop travel

Executive Deluxe Class
Seats 41 passengers with more leg room, restroom, air-suspension.
- • 41 passengers
- • More leg room
- • Restroom
- • Air-suspension

Deluxe Class
Seats between 41-45 passengers with restroom.
- • 41-45 passengers
- • Restroom
Our Legacy
Etymology
The name is derived from the founders, the Florida brothers — George and Virgilio Jr. Their initials form the "G.V." in our name, representing a family bond that drives the company forward.

The Beginning
Founded by Virgilio Florida, Sr. as 'Florida Liner'. A humble beginning that would transform transport in Northern Philippines.
Incorporation & Rebranding
Renamed to G.V. Florida Transport, named after brothers George and Virgilio Jr. The iconic flowery pink livery becomes a symbol of luxury.
Expansion Era
Acquisition of F. Franco Transit, B. Trans, Autobus, Viva Alladin, and others expanded routes to Ilocos, Isabela, and Baguio.
The Sleeper Class
The first Philippine bus company to introduce the 'Sleeper Class' with Higer and Golden Dragon buses, offering hotel-like comfort on wheels.
Modern Fleet
Continued modernization with Del Monte DM14 Series and Hino RM chassis, ensuring safety and superior comfort.
Why Choose
Florida?
"We offer the best travel experiences in Northern Philippines, affordable bus fare, comfortable bus seat, accommodating staffs, and good services. Our mission is to make it easy for you to browse and book your travel destination. We make that happen for you."
Affordable Comfort
Enjoy the perfect balance of luxury and value. From our spacious seating to our competitive fares, we ensure a premium experience for every budget.
Superior Service
Our accommodating staff and skilled crew are dedicated to your safety and satisfaction, delivering genuine Filipino hospitality on every mile.
Hassle-Free Booking
We make travel easy. Browse destinations, check schedules, and book your tickets seamlessly. Your next adventure is just a click away.